The branding of the cinema Kino Pilotů (Pilots Cinema) follows the name of the venue and its founder, an aviator. Besides the main logotype, we designed a set of flying motives serving to promote significant information and the branding of merchandise.
We speak clearly - through film language. The film image and the subtitle becomes the main visual pattern for delivering any key message.
Applying the visual concept
The name and the purpose of the venue speak for itself - the interior and all external communication material bear the aviation pattern and film-related visuals. Everything from visiting cards, film programs to the bar equipment should be explicit in delivering a simple message - this is cinema Kino Pilotů. Let there be no doubt about it.